Based on highly-advanced real-time image-processing algorithms, Virtual Placement incorporates virtual graphics into any live broadcast without the need for specialized operators, expensive camera sensors or lengthy calibration processes.
- Virtual product placement and advertising
- Scores and statistics
- Sponsor logos and animated sponsor messages
Sports-specific modules are available for Football (Soccer), American Football, Baseball, Basketball, Tennis and Rugby.
- With Virtual Football, insert FIFA®-certified virtual offside lines (VOL), distance to goal measurements and carpet goal ads on the soccer pitch / in stadium
- With Virtual 1st, insert virtual lines of scrimmage, 1st down markers and sponsored advertisements for American Football.