MOOV and Sunset+Vine Take Chyron HyperX3 to the Races

Duo to Use Chyron’s On-Air Graphics Systems to Enrich Coverage of Major Horse Racing Events Across the U.K. 

LONDON, December 21, 2011: Chyron today announced that graphics provider MOOV, a dedicated user of Chyron HyperX³ on-air graphics systems, will be working with leading sports television production company Sunset+Vine on its BBC Horse Racing productions. The contract begins with the 2011 Welsh Grand National at the Chepstow Racecourse on Dec. 27, and includes the 2012 Grand National at Aintree, the Derby at Epsom Downs, and Royal Ascot.

Throughout the complete BBC Horse Racing broadcast schedule, MOOV will provide in-race graphics, including detailed information on each horse — the jockey, trainer, and recent form — the latest betting and results information, as well as presentation graphics such as interview straps and promos. For two new sequences — “Coming Up” and “Runners and Riders” — MOOV will combine a live video source from an EVS system with live information such as headlines and real-time betting information. The company also will provide a telestrator and custom horse racing software that interfaces with PA Sport, the official provider of racing data. “In addition to providing the speed and reliability that are so very important on all live sports events, our Chyron systems offer valuable tools for integrating graphics and data smoothly,” said Duncan Foot, managing director at MOOV Limited. “The new sequences we are developing require the manipulation of live video mapped to a 3D surface, and this work, which looks amazing, really brings out the best features of the HyperX³.”

During each racing event, the production team will use two Chyron HyperX³ systems connected to the racing database interface software, which means either system can call up live betting and results graphics, or lower-frame straps for interviews and other features. One system will be used on the main race coverage while the other is used for all pre- and post-race work. MOOV will add a third HyperX³ system for the Grand National event, using it exclusively for graphics on the race replay.

“Chyron remains dedicated to providing industry-leading solutions that enable innovation and creativity in live sports programming, such as these premiere BBC horse racing events,” said Bonnie Barclay, vice president and chief marketing officer at Chyron. “MOOV’s proven success with our HyperX³ systems demonstrates the interoperability, power, and versatility of the platform, as well as its ability to enhance and add value to these fast-paced, highly dynamic, and widely viewed sports productions.”

About Chyron
As the pioneer of graphics as a service for all digital video media, Chyron (NASDAQ: CHYR) continues to define the world of digital and broadcast graphics with Web, mobile, HD, 3D, and newsroom integration solutions. Winner of numerous awards, including two Emmy® Awards, Chyron has proved itself as the undisputed leader in the industry with sophisticated graphics offerings that include Chyron’s AXIS Graphics online content creation software and order management system, on-air graphics systems, clip servers, channel branding, and graphics asset management solutions. More information about Chyron products and services is available on the company websites: www.chyron.com and www.axisgraphics.tv. The company’s investor relations information is at www.chyron.com via the “Investors” link. and click on Investors.

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